Time for peace

Did you know that every minute a person (somewhere in the world) is shot to death? It’s a bleak statistic we know. That’s why we were so glad to be asked to be a part of Triwa’s new product launch - and with such an ethical cause too! Their line of Humanium Metal watches are made from destructed illegal firearms, bringing attention to weapon related violence. Triwa has partnered with IM (Individual Human Help), an organisation that brings positive development to violent countries. By donating 15% of Humanium Metal watch revenue to the charity, the proceeds are contributing to a more peaceful and sustainable world. We helped where we could, by creating an upbeat IGTV piece and snapping several styled product shots to help bolster the amount of content for the launch.